Exhibition - Cultish studio x Publicis Luxe in Arles

📍 Les Collatéraux, Arles

▪️ iDzia installation : sound, video, audiovisual

At Les Collatéraux in Arles, a distinctive atmosphere has taken shape with the ROOTS exhibition, curated by Cultish Studio // Publicis Luxe and running until July 16, 2025. Installed in this former stable turned memorial site, the exhibition questions identity, heritage, and intimate memory through a compelling selection of artists such as Carolle Benitah, Mackenzy Bergile, Sarah Braeck, Nicolás Lamas, Brett Lloyd, Diana Scherer, and Zineb Sedira. Their works—ranging from photography and collage to sculpture, textiles, and video—explore our roots in all their forms and dimensions. For the third year in a row, iDzia has contributed a full audiovisual installation—sound, lighting, video, and structural design—enhancing the immersive experience and offering visitors a new kind of sensory engagement. The sound system, based on d&b audiotechnik equipment, was precisely tuned to match the intimate acoustics of Les Collatéraux, ensuring a uniform, enveloping diffusion of the exhibition’s soundscape, including interviews, ambient sounds, and video projections. This setup allowed the audiovisual elements to express their full intensity without compromising the delicate nature of the artworks. On the lighting side, iDzia designed a dimmed scenography tailored to the site’s raw stone architecture, highlighting its natural textures while enhancing the works and guiding the projections. The lighting structure was adapted to suit each artist’s needs and the exhibition’s different tempos—talks, reflective pauses, and more festive moments. The video system, seamlessly integrated, supported the visual narrative of ROOTS, creating a continuous dialogue between the projected content and the physical materials used in the artworks. A particularly moving aspect of this edition was the tribute to Véronique Bataille, whose artistic sensitivity deeply influenced previous iterations. On July 10, ROOTS also welcomed the Air Afrique collective for a special carte blanche event, featuring a concert and DJ set that extended the exhibition’s themes of diasporic memory, archival exploration, and contemporary creation. Thanks to the smooth collaboration between Cultish Studio, the Rencontres d’Arles team, and iDzia’s technical crew—Nico, Pablo, Emilie, and Elliott—each moment of the exhibition benefited from a carefully designed technical environment, balancing aesthetic precision, emotional depth, and scenographic coherence. iDzia is proud to have played a part in making this edition of ROOTS at Les Collatéraux unforgettable, combining technological expertise with artistic sensitivity, and looks forward to returning to this unique space, a true laboratory for diverse artistic experiences.

#sound

#video

#audiovisual